What to do when you are having a bad day at work
No one wants to have a bad day at work but when it happens, it is important to learn how to stay calm through it all. Halfway through work, you sometimes may have had the course to text your friend…
Category Career advice
5 Meaningful Ways to Celebrate Employees’ Birthdays
A lot of people feel excited about their birthdays because it is a special day that allows them to reflect on their accomplishments, receive their flowers, and spend quality time with loved ones. An individual’s life is multifaceted; therefore, birthdays…
Core Differences Between a Startup Company and a Corporation
Startup company that is just breaking into the market are usually focused on testing products to test the customer requirements and analyze the target market to meet the market demand to make a profit they are more focused on getting a…
How to Request a Testimonial from Your Place of Work
Landing a desired job always comes with a lot of requirements, and one of the requirements is a testimonial or recommendation letter from the previous employer. As simple as this may sound it’s usually not very easy because the previous employer usually…
The Role Of Social Media Influencers In The Marketing Industry
In this era of digitalization, and more competition, the credibility of a product has become a top priority for consumers. The awareness and effectiveness of a product as depicted on social media is not enough conviction to get the product…
Common Challenges Faced by Startups in Nigeria
A number of times this year, we have heard of startups closing up for one reason or the other. According to research, this year (2023), about 90% of startups have stopped working. The statistics further stated that first-time startup founders…
Utilizing The Power Of Research Work For Proper Content Strategy
If you have been looking for ways to generate traffic for your content, make it come first, or be among the first ten searches on the internet, then you’ve got to have a good content strategy in place. What is…
Who is a Content Marketer?
Everyday, within the Nigerian workforce, new roles emerge and this is because of the changing demands, globalization, technological advancements, and economic development. One of the roles includes that of a “Content Marketer.” Many years ago, content marketing didn’t exist, instead,…
Importance of Creative Writing in the Marketing Field
The marketing field is the powerhouse for all businesses because it does the big work of promoting products and services, building brand recognition, and engaging with customers. Marketing can take different forms; it could be done by sharing marketing materials…
Simple steps to Becoming a Social Media Influencer in Nigeria
Social media is not only an interesting spot to be but also, an avenue to grow your skills and make some money while at it. However, everyone has different reasons for opening each social media platform they belong to. Considering that…
